Wednesday, February 17, 2021

Advertising

 If you have something your trying to sell, you have to find the right way to get the message out to the  people. Years ago, when I first completed my book, and started self-publishing, I needed some way to get the word out to other car enthusiasts who might be interested in reading it. That's when I first got on Facebook. I thought it might be a good way to advertise my book to any car enthusiast groups I could find. It worked, to some extent. But I needed more.

I would also take several copies of the book with me to car shows, and display them with my cars. That worked pretty well. You know most of the public who attend are some what car enthusiasts. I sold a few books that way, and I still do that to this day. And now I'm on Twitter too.

But, for a few years, I was doing a lot of traveling, about a thousand miles every couple of weeks, on the freeways in my sharp looking, bright red, Ranger pickup. I got the idea to have a local sign shop put advertising for my book across the rear window on the pickup. That was the best thing I ever did. I was selling a lot of books through Amazon from that advertising. After that truck was sold, and now, many years later, the sales have never been the same.

To check out my book, and read sample pages, follow this link: Grab Some Gears




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